Founder/Executive Blogs

A collection of our most recent articles on Founder/Executive

Blood, sweat and metrics: Creating an online KPI/metrics community

The Metric HQ is a crowd-sourced online library of terms and definitions for people using metrics...

Allan Wille- September 20, 2019

How megatrends drive innovation

In every era, there are megatrends that fundamentally change the way something in the world works....

Allan Wille- September 6, 2019

Klipfolio for Executives: An Interview with digital agency CEO Dave Hale

Executive dashboards drive growth and transparency for Klifpolio users and offer c-suite executives...

Mitch Dupuis- July 10, 2019

Mastering the funnel: Mapping your customer’s journey to revenue growth

Don’t rely on past performance when planning for future growth. Give yourself more control over the...

Allan Wille- April 12, 2019

Why you need to build a culture of innovation in your company

Are you missing the boat when it comes to innovation? Creating a culture of innovation within your...

Allan Wille- March 22, 2019

How CMOs should visualize their ad spend data to gain real-time insight

With 21% of the CMO budget spent on Paid Media, according to...

Dennis Mei - January 21, 2019

Moving to a new office, Part II: Lessons learned

A year ago, co-founders Allan Wille and Peter Matthews wrote about how they prepared to move the...

Allan Wille- December 18, 2018

The road from vision to reality

Having trouble reaching your corporate goals? You can’t improvise when it comes to planning. Here...

Allan Wille- November 30, 2018

How we use our yearly planning cycle to grow our company

Is your company falling short of its goals? Having a work plan created during a regular annual...

Allan Wille- November 12, 2018

Why your company needs to invest in creating a clear vision

This is the first of three pieces on how to create a deliberate and measurable plan for...

Allan Wille- October 5, 2018

How to make the most of your interns and student hires in a tight employment market

Having a hard time finding workers in a tight employment market? Students and interns are a good...

Allan Wille- September 12, 2018

Real-time dashboards: Actionable data insight for CMOs

As a modern Chief Marketing Officer (CMO) you’re using all kinds of marketing technology and...

Elias Crum- September 6, 2018

Seven lessons we learned while preparing to move our office

Worried about moving your office to a new location? You should be: If any situation is ripe for...

Allan Wille- January 12, 2018

How to lead from the bottom on making your company data-driven

Many people think that becoming “data-driven” is as simple as implementing a tool like Google...

Mark Brownlee- November 27, 2017

What are the best venture capital blogs?

A collection of the top VCs to follow online to keep up with the latest views to help your startup...

Jonathan Milne- November 15, 2017

Business metrics vs KPIs. What’s the difference?

Here’s the thing: I bet most of us learning about key performance indicators (KPIs) and business...

Jonathan Taylor- October 27, 2017

How the subscription business model is changing – and why SaaS companies should change with it

What’s the future of the subscription business model for SaaS companies? It’s a good model, and it’...

Allan Wille- October 20, 2017

Four steps to becoming a confident presenter

Does making a presentation in public make you nervous? Here’s how I got over my fear.

Allan Wille- October 5, 2017

True Trials: How we went beyond industry standards to develop our own, better metrics

Want to boost your win rate? Here's how true trials provided us with the meaningful metrics we...

Allan Wille- August 30, 2017

Why diversity and inclusion are so hard to get right

Many tech companies worry — rightly so — about diversity. Diversity and inclusion are hard to...

Allan Wille- August 19, 2017