Payment acceptance is the percentage of payments that are successful out of those payments that are attempted. In credit card language, this is often called the “authorization rate”. Failed payments are the menace of selling anything online and payment acceptance rates are significantly lower than buying something in-person.

Payment Dispute Rate is the percentage of total successful payments that are disputed charges, both in the same period of time. Disputed payments, or chargebacks, are initiated by the cardholder's bank, and typically include a processing fee.

Payment Refund Rate is the percentage of total successful payments that consist of refunded charges in the same period of time. Though similar in outcome, Refunds are different from Chargebacks, which are involuntary refunds initiated from the cardholder's bank, and come with fees.

Payouts measure the value of funds received from your payment processing platform into your bank account. You set a payout schedule with your payment processing platform, usually daily, weekly, or monthly.

Payroll Expenses refers to the total cost associated with hiring and retaining employees and independent contractors on your payroll.

Payroll to Revenue Ratio, frequently referred to as Salary to Revenue Ratio, is a productivity metric that measures how effective a business is at utilizing its labour costs to produce revenue. As with any ratio, it's always important to understand both the numerator and the denominator and how changes to either will impact the number.

People from Underrepresented Minority Groups in the Team measures the percentage of team members whose proportion in the team, company, industry, or other subset, is less than their proportion in the general population.

Percent New Sessions gives the percentage of total user sessions that come from new visitors to a website. This metric helps track two performance goals: the extent to which users are being retained and growth in terms of attracting a new audience.

Percent New Users gives the percentage of new users that visit a website out of the total number of users that have visited the website. By tracking the percentage of new users, you can better understand the behavioural patterns of your audience, including how likely they are to return to your website.

Perfect Order Rate measures the percentage of orders that are delivered without any errors, such as missing items, incorrect quantities, or damaged goods. It reflects the overall accuracy and quality of order fulfillment. The Perfect Order Rate (POR) is an essential supply chain metric that measures the effectiveness of an organization’s order fulfillment process. It is calculated by determining the percentage of orders that are executed flawlessly, without any errors or issues. Considered from a customer's perspective, a perfect order is one that arrives on time, contains the right items in the correct quantities, is delivered to the right place, and is accompanied by the correct invoicing.

Phone Call Clicks counts the number of times a phone number link is clicked on a website. Track how frequently users click on phone number links to deepen your understanding of your website’s conversion rate.

A photo comment is a primarily text-based form of engagement on a social media platform where users respond to photos via the comment feature on photos. The number of comments on a photo indicates the level of engagement users have with that photo.