Post Reactions counts the number of reactions your post has received. A reaction is a form of engagement similar to the one-click ‘Like’ and includes a range of sentiments such as love, humor, anger, and sadness. Post Reactions is a way for businesses to gather user behavior and sentiment data.

Post Shares is the total number of times a post was shared on social media platforms such as Facebook, Twitter, Instagram, or Pinterest. A Post Share increases visibility and reach of a post. It is a useful metric to gauge audience interest in the post content.

The Price-to-Earnings Ratio is a company valuation metric that compares the current share price to the earnings per share. This ratio gives the value investors give to each dollar of future earnings.

Privacy Consent Approves tracks the number of people who have explicitly chosen to receive email communications.

Privacy Consent Declines tracks the number of people who have explicitly chosen not to receive email communications.

Product Qualified Leads (PQL) measures the quality of potential customers by classifying them according to their actions and usage within the product platform. Certain actions in the scope of the product that indicate high intention to purchase are weighted higher and used to classify leads as PQLs.

Profile Views counts the total number of views a social media profile has received from unique accounts over a specific period of time. Each time a unique account views a profile, it increases the Profile Views count for that profile, even if the same account views the profile multiple times.

Profit per Employee is a measure of Net Income for the past twelve months (LTM) divided by the current number of Full-Time Equivalent employees. Because labour needs differ across sectors, this ratio is often used to compare companies within the same industry.

Propensity to Renew is a measure of the likelihood a customer will renew their contract instead of terminating their engagement with a company, most often provided by the customer as part of a survey. It is an indicator of revenue risk and potential logo churn.

Purchases is the total amount of money spent on making purchases from suppliers for the purpose of reselling for a profit.

The Quick Ratio measures the ability of your organization to meet any short-term financial obligations with assets that can be quickly converted into cash. It considers the ability for Current Assets, less inventory, to cover Current Liabilities.

R&D Productivity is a performance measure of how much new revenue is associated with dollars invested into R&D within a technology company.