All metrics

Learn more about the metrics that matter the most to your business success

Account Impressions

Account Impressions counts the total number of times posts o...
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Account Reach

Account Reach is the total number of unique accounts that ha...
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Ad Clicks

Ad Clicks, or simply Clicks, is a marketing metric that coun...
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Ad Cost Per Goal Conversion

Ad Cost per Goal Conversion is the amount of money spent on ...
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Ad Impressions

Ad Impressions (IMPR) is a count of the total number of time...
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Ad Reach

Ad Reach is a count of the number of people who viewed your ...
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Ad Set Clicks

Ad Set Clicks is the total number of times users clicked on ...
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Ad Set Impressions

Ad Set Impressions is the total number of times digital adve...
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Ad Spend

Ad Spend is the amount of money spent on specific ad variati...
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Ad Unique Clicks

Ad Unique Clicks is a count of the number of people who clic...
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Advertising Costs

Advertising Costs is a broad expense category, which typical...
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Average Selling Price

Average Selling Price (ASP) is the average price a given pro...
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Average Server Response Time

Average Server Response Time is the average amount of time a...
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Average Time on Page

Average Time on Page is a metric that gives the average time...
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Call-in Rate

Call-in Rate is the average number of inbound calls received...
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Campaign Clicks

Campaign Clicks is a count of the total number of times user...
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Campaign Cost Per Goal Conversion

Campaign Cost per Goal Conversion is the amount of money spe...
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Campaign Engagement

Campaign Engagement is the sum of total engagement that has ...
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