Email Soft Bounces
Date created: Jan 22, 2021 • Last updated: Feb 8, 2022
What is Email Soft Bounces?
Email Soft Bounces counts the number of emails that have not been successfully delivered to the recipient due to temporary technical problems, including full inboxes, large file sizes, and server down time.
Email Soft Bounces Formula
How to calculate Email Soft Bounces
If you send emails to the contacts on your email list and receive a bounce back notice from 3 contacts, then your Email Soft Bounces count is 3.
Start tracking your Email Soft Bounces data
Use Klipfolio PowerMetrics, our free analytics tool, to monitor your data. Choose one of the following available services to start tracking your Email Soft Bounces instantly.
How to visualize Email Soft Bounces?
Email bounces data is relatively straightforward to track. Use a summary chart to visualize your current values in comparison with a previous time period. Make sure you track other metrics alongside bounces, such as bounce rate, open rate, and CTOR.
Email Soft Bounces visualization example
Summary Chart
Email Soft Bounces
18.60
0.88
vs previous period
Summary Chart
Here's an example of how to visualize your current Email Soft Bounces data in comparison to a previous time period or date range.More about Email Soft Bounces
There are three types of email bounces: hard bounces, soft bounces, and pending bounces. A hard bounce usually means a permanent problem such as an invalid email address, whereas soft and pending bounces generally indicate temporary problems or outages.
Email Soft Bounces are temporary problems, and in many cases the email may eventually be delivered to the recipient. However, if you notice that you receive soft bounces repeatedly from a particular email address, it may be better to classify that address as an Email Hard Bounce.
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