What is Page Engagement?
Page engagement is the count of interactions users have with your Social Media page and its posts. For example, likes, comments, re-tweets, etc. will add to your page engagement count.
How to calculate Page Engagement
ƒ Count(Page Engagement)
More about this metric
This metric is most often used with Facebook posts. Engagement is important, in that the more your posts can generate meaningful interactions, the more you'll increase your organic news feed visibility.