Page Views Per Million Users

Date created: Jan 15, 2019  •   Last updated: Sep 27, 2019

What is Page Views Per Million Users?

Page Views Per Million Users is an Alexa Web Search metric that measures the number of pages viewed by users who have the Alexa toolbar or extension installed. If your website gets a Page Views Per Million score of 5,000, this means that 5,000 page views were seen by a sample of 1 million Alexa toolbar users.

Formula

ƒ Count Unique(Page Views per User per Day per Million Users)

Page Views Per Million Users

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More about this metric

Data for Alexa's reach, rank, and search analytics are collected from millions of users who have the Alexa toolbar or extension installed. This enables Alexa to collect, anonymize, and track web traffic over time.

It’s important to note that, according to Alexa, multiple page views of the same page, made by the same user, and on the same day, are only counted once.

Using Alexa data, and dividing Page Views Per Million Users by Reach Per Million Users, you can estimate Page Views per Visitor. Note that using Google Analytics data will give a more accurate result.