Phone Call Clicks

Date created: Jan 15, 2021  •   Last updated: Jan 15, 2021

What is Phone Call Clicks?

Phone Call Clicks counts the number of times a phone number link is clicked on a website. Track how frequently users click on phone number links to deepen your understanding of your website’s conversion rate.

Formula

ƒ Count(Phone Call Clicks)

How to calculate

Say your website displays a clickable phone number on the contact page. Over the course of one month, visitors to your website click this link 500 times. Your Phone Call Clicks for that month is 500.

Phone Call Clicks

Start tracking your Phone Call Clicks data

Use Klipfolio PowerMetrics, our free analytics tools, to monitor your data.

How does this work?

Follow the steps below in order to get your instant metric

Step 1 - Choose your preferred service
Step 1Choose your preferred service
Step 2 - Create your free Klipfolio PowerMetrics Account
Step 2Create your free Klipfolio PowerMetrics Account
Step 3 - Connect your data and get your metric instantly
Step 3Connect your data and get your metric instantly

More about this metric

Adding a clickable phone number on your website will allow visitors to tap the link to instantly call your business. This is directed at mobile users and can be tracked to get insights on user behaviour on your website. To get a clickable phone number on your website, use “tel” in your HTML hyperlink tag. Most often, Google Tag Manager is used to track Phone Call Clicks.

Depending on the nature of your business, phone calls may be crucial to your user engagement. By tracking how often visitors to your website click to call you, you can measure the conversion rate of your call-to-action.

Recommended resources related to Phone Call Clicks

How to add a clickable phone number to your websiteHow to set up phone call tracking with Google Tag Manager