What is Contacts?
Contacts are individual people that the business has a relationship with, often associated with an account. In many Content Management Systems (CRMs), such as Salesforce, Contacts are associated with qualified opportunities, existing customers, or past customers. Leads are usually not counted as Contacts.Alternate names: Relationships
How to calculate Contacts
Metrics related to Contacts
A Lead is an individual who has shown an interest in your product or service. Leads do not have to b...
Won Opportunities is the count of sales opportunities that are “Closed Won”. It is a measure of succ...
Sales Qualified Leads
A Sales Qualified Lead (SQL) is a prospect that meets certain conditions as defined by the sales pro...