Ad Clicks, or simply Clicks, is a marketing metric that coun...

Ad Impressions (IMPR) is a count of the total number of time...

Ad Spend is the amount of money spent on specific ad variati...

Campaign Engagement is the sum of total engagement that has...

Campaign Engagement Rate is the sum of total engagement with...

Campaign Spend is the amount of money spent on advertisement...

Click-Through Rate (CTR) is the percentage of clicks on your...

Cost Per Click (CPC) is the price an advertiser pays a publi...

Cost Per Thousand (CPM), also called Cost Per Mille, is a ma...

This metric measures the number of New Followers you've gain...

A Post Comment, or simply Comment, is a primarily text-based...

Post Shares is the total number of times a post was shared o...

A Video Completion refers to the number of times a video pla...

A Video Start refers to the number of times a video starts t...

Video Views is a count of the number of times a video is wat...