June 7, 2016

2016 Dresner Wisdom of Crowds® Study Names Klipfolio a Leader

OTTAWA, ON -- (June 8, 2016) - According to the 2016 Dresner Wisdom of Crowds® Business Intelligence study, Klipfolio customers are exceedingly pleased with their decision to use Klipfolio as their business dashboard. The company received a perfect “recommend” score, meaning that all the Klipfolio customers surveyed would be willing to recommend the product. Klipfolio was also named an “overall experience” leader in the study’s "customer experience" model, which considers the real-world experience of customers working with the product on a daily basis. Overall experience leaders have both strong product and service offerings.

The Wisdom of Crowds® Business Intelligence study is based on data collected on usage and deployment trends, products, and vendors. Enterprise planning and BI software users in all roles and throughout all industries contributed to provide a complete view of realities, plans, and perceptions of the market.

Allan Wille, President and CEO of Klipfolio, pointed out, “As a SaaS company, we have to earn our customers’ business every single month. This is why the entire company is focused on product experience and achieving the highest level of customer satisfaction. A perfect score on the ‘Wisdom of Crowds’ study is evidence our hard work is resulting in happy customers.”

Howard Dresner, founder and Chief Research Officer at Dresner Advisory Services, said, “Klipfolio’s score increased year-over- year with key improvements for most sales, value, product, technical support, and recommend measures. We also saw a very large number of Klipfolio customers responding to this year’s survey. We congratulate Klipfolio on their performance in this year’s study.”

The 2016 study compares each vendor’s performance to their previous year’s performance and to the average for all vendors in the study. Klipfolio’s scores have continued to improve every year. The vendor credibility model considers how customers ‘feel’ about their vendor. The upper-right quadrant, where Klipfolio was placed, were the highest-scoring vendors. These vendors are the credibility leaders. The customer experience model considers the real-world experience of customers working with BI products on a daily basis. This quadrant, again where Klipfolio was placed, has the highest-scoring vendors - the experience leaders.

Klipfolio’s customers range from technology leaders to marketing agencies, to healthcare and manufacturing. Klipfolio customers point to Klipfolio’s advanced cloud dashboard application and affordable pricing. LP Maurice, CEO and Co-founder at Busbud, states, "Klipfolio keeps our whole team on the same page. With all of our key metrics at our fingertips, our team makes smarter data-driven business decisions."

About Dresner Advisory Services
The Wisdom of Crowds® Business Intelligence Market Study was conceived, designed and executed by Dresner Advisory Services, LLC—an independent advisory firm—and Howard Dresner, its President, Founder and Chief Research Officer. Through the Wisdom of Crowds® Business Intelligence market research reports, Dresner Advisory Services engages with a global community to redefine how research is created and shared. To download a copy of the 2016 Wisdom of Crowds Business Intelligence Market Study, please visit: http://dresneradvisory.com/products/2016-wisdom-of-crowds-business-intelligence-market-study-report-buyers-guide-edition

About Klipfolio

Klipfolio’s mission is to make it fast, easy and affordable ($19/for 5 users/month) for business users to build and share real-time dashboards - enabling them to move from quarterly reflective management to continual performance optimization. Klipfolio has more than 9000 customers including marketing agencies, and those in the financial services, healthcare, consumer goods and not-for-profit industries. Find out more at klipfolio.com or follow us on twitter.com/klipfolio.

Media Contact: Marketing Department at Klipfolio, marketing@klipfolio.com