May 13, 2014
Storm Insights and Klipfolio Join Forces to Expand Dashboard Market in the Netherlands
OTTAWA, Canada – May 15, 2014: Klipfolio, a provider of real-time business dashboards, and Storm Insights, a specialist in digital data and analysis, have announced they have entered into a partnership to deliver best-in-class analytics services to online advertisers in Holland.
The best of both worlds
Klipfolio and Storm Insights are taking a synergistic approach to this partnership. Storm Insights offers expertise in the areas of strategy and analytics while Klipfolio focuses on data processing, visualization, and infrastructure.
This partnership addresses a gap in the Dutch market for digital advertisers. Prior to this partnership, Dutch advertisers had limited options for extracting required information and analytics. Most dashboard solutions on the market primarily integrated with US-based services. This partnership ensures services delivered to Dutch customers fit their reporting requirements and connect to typical European services. There are already established integrations with P161 (DSP), Distimo (App Analytics) and Daisycon (Affiliate Network).
Jasper Dijkstra, CEO of Storm Insights, had this to say about the partnership with Klipfolio: "Klipfolio offers flexibility in both data integrations and data visualizations. Our partnership with them allows us to create automated dashboards where virtually every aspect of the dashboard is in line with the style, look, and feel of the customer’s brand.”
Klipfolio and Storm Insights both see this collaboration as a true partnership and not just a connection on paper. The intention is to elevate services to a higher level by offering joint support sessions, knowledge sharing, and combining the best talents of each team. The synergistic element of the partnership allows each company to focus on what they do best and deliver a complete solution to their customers.
Allan Wille, CEO and President of Klipfolio, had this to say about the partnership with Storm Insights: “Storm Insights is a partner that delivers best-in-class services. It is an organization with an amazing amount of knowledge and an insatiable hunger to translate technical possibilities into hands-on solutions. We are proud to announce the partnership with Storm Insights.”
Storm Insights , the data and analysis subsidiary of Storm Marketing Group, completely focuses on data from digital marketing such as web and app analytics, tag management and dashboarding. Storm Insights counts companies such as KLM, Ziggo and NS among its clientele.