Sales KPI Examples

Your competitive edge is a data-driven culture.

In today's ultra competitive business ecosystem, only the strong survive. In order to keep your sales team on top of their game, you need to cultivate a data-driven culture by sharing the right performance indicators and business metrics with your team. Use these sales KPIs and metrics to ensure your team has the confidence to ensure your business continues to thrive.

Sales KPI Examples | Sales Growth Metrics

Sales Growth

Analyze the pace at which your organization's sales revenue is growing and use that information in strategic decision-making.

Read More
Sales KPI Examples | Sales Opportunities

Sales Opportunities

Organizes each opportunity your sales team is currently cultivating by assigning them a status such as "qualified" or "proposal."

Read More
Sales KPI Examples | Product Performamce

Product Performance

Measure and rank products based on revenue performance to inform your sales team which products are selling well and which products need special attention.

Read More
Sales KPI Examples | Average Profit Margin

Average Profit Margin

Measures the average profit generated from the sale of a specific service, product or product/service category.

Read More
Sales KPI Examples | Monthly Recurring Revenue Expansion Rate

Monthly Recurring Revenue (MRR) Expansion Rate

Measures the rate at which a subscription based business can expand its monthly recurring revenue by expanding revenue among current accounts (‘upselling’).

Read More
Sales KPI Examples | Monthly Recurring Revenue

Monthly Recurring Revenue (MRR)

Measures the revenue a company is generating from its subscription accounts on a monthly basis.

Read More
Sales KPI Examples | Customer Churn Rate

Customer Churn Rate

Measures the rate at which a subscription based company is losing its customers due to account cancellations or non-renewal of subscriptions. The compliment of 'Churn Rate’ is 'Retention Rate’.

Read More
Sales KPI Examples | Customer Retention Rate

Customer Retention Rate

Measures the rate at which a subscription based company holds on to its customers. The compliment of Retention Rate is Attrition or 'Churn' Rate.

Read More
Sales KPI Examples | Sales Target KPI

Sales Target

Measure the number of wins over a specific time period and compare it to a target value and past performance to motivate your sales team.

Read More
Sales KPI Examples | Average Purchase Value

Average Purchase Value

Measures the average value of each sale and is used to help quantify the value of each opportunity.

Read More
Sales KPI Examples | Sales by Contact Method

Sales by Contact Method

Measure which contact methods are the most successful at generating sales. With this information, your sales team can allocate their time and efforts accordingly.

Read More
Sales KPI Examples | Bookings

Sales Bookings

Measures the number and value of bookings for a given time period, where a "booking" is a won, signed or committed sale.

Read More
Sales KPI Examples | Quote To Close Ratio

Quote To Close Ratio

Measures the number of formal quotes sent out by your sales team compared to the number of deals closed.

Read More
Sales KPI Examples | Sales Per Rep KPI

Sales per Rep

Measure the ability of each of your sales reps to generate revenue for your organization and foster a healthy, productive level of competition amongst team members.

Read More