Sales KPI Examples
Your competitive edge is a data-driven culture.
In today's ultra competitive business ecosystem, only the strong survive. In order to keep your sales team on top of their game, you need to cultivate a data-driven culture by sharing the right performance indicators and business metrics with your team. Use these sales KPIs and metrics to ensure your team has the confidence to ensure your business continues to thrive.
Analyze the pace at which your organization's sales revenue is growing and use that information in strategic decision-making.
Organizes each opportunity your sales team is currently cultivating by assigning them a status such as "qualified" or "proposal."
Measure and rank products based on revenue performance to inform your sales team which products are selling well and which products need special attention.
Measures the average profit generated from the sale of a specific service, product or product/service category.
Measures the rate at which a subscription based business can expand its monthly recurring revenue by expanding revenue among current accounts (‘upselling’).
Measures the revenue a company is generating from its subscription accounts on a monthly basis.
Measures the rate at which a subscription based company is losing its customers due to account cancellations or non-renewal of subscriptions. The compliment of 'Churn Rate’ is 'Retention Rate’.
Measures the rate at which a subscription based company holds on to its customers. The compliment of Retention Rate is Attrition or 'Churn' Rate.
Measure the number of wins over a specific time period and compare it to a target value and past performance to motivate your sales team.
Measures the average value of each sale and is used to help quantify the value of each opportunity.
Measure which contact methods are the most successful at generating sales. With this information, your sales team can allocate their time and efforts accordingly.
Measures the number and value of bookings for a given time period, where a "booking" is a won, signed or committed sale.
Measures the number of formal quotes sent out by your sales team compared to the number of deals closed.