Key Performance Indicators
A Key Performance Indicator (KPI) is a measurable value that demonstrates how effectively a company is achieving key business objectives. Organizations use KPIs to evaluate their success at reaching targets.
A Business Metric is a quantifiable measure that is used to track and assess the status of a specific business process. Every area of business has specific metrics that should be monitored – marketers track campaign and program statistics, sales teams monitor new opportunities and leads, and executives look at big picture financial metrics.
Whether you're a Fortune 1000 enterprise or an ambitious startup, your success depends on generating revenue and responsibly managing your finances. Your stockholders, potential investors, and customers will use financial KPIs and ratios to assess the performance and viability of your business.
Help Desk KPIs
Great customer support has the potential to elevate your product or service from "average" to "game-changing." That's because people are still the most important part of the business equation, and always will be. Help desk agents get this, and work hard to provide the highest quality of support possible. Use these Help desk KPIs and metrics to give your team the insights they need to elevate your product or service to the next level.
Search engine marketing is one of the most important ways to generate interest in your business. By achieving high rankings on important keywords, your brand can gain exposure to a potentially huge audience that is looking for the exact products and services you are offering. Use these SEO KPIs and metrics to assess your performance.