Web Traffic Concentration
Measure the ratio of site visitors on a specific page, in comparison to total site visitors.
Formula
Visitors on a page/Total site visitors
Services
![Chartbeat Dashboard | Chartbeat logo]( "Chartbeat Dashboard")
![Google Analytics Custom Dashboard]( "Google Analytics")
![GoSquared Dashboard | GoSquared logo]( "GoSquared")
![Kissmetrics Dashboard | KISSmetrics logo]( "Kissmetrics")
![Linkpulse Dashboard | Linkpulse Logo]( "Linkpulse")
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![SEMrush Dashboards and Reports]( "SEMrush Dashboards and Reports")
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Role Manager
Overview
The Web Traffic Concentration metric compares the total number of search traffic for a single, specific page on your site versus over search traffic for your whole site.
Formula
Visitors on a page/Total site visitors
Reporting frequency
Weekly
Example of KPI target
8% on page
Audience
Marketing Manager
Variations
Traffic Concentration
Search Traffic Concentration
