How Netguru Improved Company-Wide Data Accessibility Through Klips Dashboards
Global tech company Netguru wanted to make critical Salesforce, HubSpot, and Google Sheets data accessible to all employees, regardless of technical knowledge. To keep the whole organization in the know, they partnered with Klipfolio Klips and built easy-to-share dashboards for their most important performance metrics.
SaaS
Data Transparency
Giving your entire organization access to business performance data empowers members of your team to take on business intelligence responsibilities for themselves. However, lack of literacy in data services, such as Salesforce and HubSpot, often prevents people from contributing. Netguru used the Klipfolio Klips dashboard builder to visualize key business metrics for the team, improving communication, transparency, and data-driven values across the company.
Introducing netguru
Netguru is a consultancy, product design, and software development company that offers services, tools, and resources to help organizations design solutions that can improve their operational efficiency. Their clients consist of Fortune 500 companies, startups, and some of the largest brands in the world. Netguru has completed more than 600 projects and employs over 500 team members worldwide.
“We’re aiming to be a global leader of digital transformation and we understand the importance of a consulting mindset in this process. Without clear data, it’s not easy to verify progress.”
The company wanted to cultivate a culture of openness. The team aimed to show their employees the broader context of the company's operations and V2MOMs (a concept borrowed from Salesforce, an acronym that stands for Vision, Values, Methods, Obstacles, and Measures). To achieve this, it needed a solution that would allow it to share performance data in an accessible format.
“We needed a tool that would allow us to showcase our quarterly data and measure success in the most accessible way. Sharing all the data with our employees is key when trying to maintain a culture of openness.”
However, they primarily tracked data using Salesforce and HubSpot. Because not all employees were familiar with these programs, sharing results proved difficult.
Making data accessible with Klipfolio Klips
“Getting the right eyes on the data is easy with [Klifpolio Klips]. We can simply share a link to a dashboard or have it displayed directly on our TV screens in our offices whenever needed.”
After extensive research on available business intelligence platforms, Netguru eventually discovered Klipfolio Klips, a dashboard building tool that aligned with their objectives and needs. The tool allowed them to build and share dashboards with ease, positively impacting departmental alignment.
“Thanks to [Klips]’ simplicity, we can showcase our data internally in a very accessible way without wasting time on creating presentations and other materials.”
Netguru shared performance dashboards with team members through browser links. It also displayed their more important dashboards on TV screens in the workplace. At-a-glance access to the data motivated team members and helped them stay on track towards achieving overall company goals. It also helped the team take critical actions on the fly.
Tracking critical metrics
“For us, KPIs are not a 0-1 system; all data sets show us insights on what is worth paying attention to. Klipfolio helps us keep track of over 150 company KPIs, every day.”
Netguru follows a ‘Consulting Index’ model, which allows them to observe the company's progress in this aspect on an ongoing basis.
The index consists of two dimensions: product and software. Both of them include several components that are characterized by different weights and measured with more granular and tangible metrics like:
Cycle time
Design involvement
Presence of product managers
“My favorite [dashboard] is the one that showcases our V2MOM metrics because it constantly shows me how close we are to achieving our business goals.”
Netguru also tracks their above-mentioned V2MOM metrics which cover finances, headcount, project management data. This gave the team insight on the business’ overall performance.
“It’s all about choosing the data that will allow us to make wise, data-driven decisions. The first step is to select the most important data necessary for running a business and analyzing the past. Then, build a model that allows you to anticipate changes in your business in the future.”
Why Netguru chose Klipfolio Klips
There were two main reasons Netguru chose Klips over other solutions:
Ease of use
Compatibility with existing systems
Klips made dashboard creation easy. It has 100+ pre-built data connectors, allowing users to transfer data directly from their data service providers in a few clicks. Dashboards update automatically, saving time on manual updates and enabling continuous access to up-to-date data.
Included in these pre-built connectors are Salesforce, HubSpot, and Google Sheets — the very data sources Netguru relied on. It allowed the team to create the dashboards relevant to the business with minimal effort and time.
“I was able to connect to Google Sheets and Salesforce seamlessly and create our first dashboard in one hour. Now, Klipfolio is an extension of our whole tool ecosystem.”
Klips also offers a wide range of chart, graph, and dashboard templates. This reduces the manual effort of ideating dashboard designs. Live dashboard examples are also available for users in need of design inspiration.
Netguru achieved company-wide transparency
How will you improve your team's access to data?

Empower your team with Klips
As Netguru demonstrated, implementing company-wide transparency yields a cascade of business benefits. Visualizing progress can increase team motivation and empower individuals to develop smarter strategies more quickly. By making data accessible, you distribute the load of business intelligence responsibilities across the organization.
Klips is one of the best tools for visualizing performance data. With an intuitive interface and a large library of useful resources, including templates, examples, and training articles, it makes data easy to understand and work with, allowing users with limited technical literacy to participate in business intelligence strategies.
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