Guidelines
Klipfolio Badge

Less is more.

If you want to use the logo as an icon, our beloved Klipfolio Badge gets the job done. You can use the badge with or without a container, depending on which one looks better in the space it's being used in.

Logo Colours

Logo Black

HEX: #000000

CMYK: C0 M0 Y0 K100

PMS Coated: Black 6C

Logo Red

HEX: #ed1c24

CMYK: C0 M94 Y100 K0

PMS Coated: 1795

Logo White

HEX: #ffffff

CMYK: C0 M0 Y0 K0

PMS: None

Klipfolio Badge Size

Without a Container

Klipfolio badge size
  • Digital: mimimum 30px height
  • Print: mimimum 0.125in height

In a Container

Klipfolio badge in a container size
  • Digital: mimimum 30px height
  • Print: mimimum 0.125in height

Klipfolio Badge Exclusion Zone

Without a Container

klipfolio badge exclusion zone
  • use the triangle to determine the exclusion zone

In a Container

klipfolio badge in a container exclusion zone
  • use the triangle to determine the exclusion zone

Klipfolio Badge Misuse

Don't do the following

klipfolio badge, don't change the colour.

change colour

klipfolio badge, don't distort or wrap.

distort or wrap

klipfolio badge, don't change the typeface.

change typeface

klipfolio badge, don't add effects.

adding effects

klipfolio badge, don't use the badge without the red triangle.

badge without red triangle

klipfolio badge, don't apply a gradient.

apply a gradient

klipfolio badge, don't apply an outline.

apply an outline

klipfolio badge, don't rotate the badge.

rotate

klipfolio badge, don't compress size horizontally or vertically.

compress size horizontally or vertically

klipfolio badge, avoid having the badge on a red background.

avoid having the badge on a red background

klipfolio badge, avoid having the badge without container on an image background.

avoid having the badge without container on an image background

klipfolio badge, don't change or replace shape of the container.

change or replace shape of the container

Klipfolio Badge Application

Klipfolio badge, black and red

Badge - Black & Red

Our go-to badge for print and web use.

KLipfolio badge, white and red in a container

Badge - White & Red

When the Original Badge isn’t fit for the job, use this secondary badge option for print and web.

Klipfolio badge, black

Badge - Black

Use this old-soul for print only.

Klipfolio badge, white

Badge - White

Leave an impression by using this badge when a watermark is needed.

Klipfolio badge, in a white container

Badge - White Container

Our go-to badge in a container for print and web use.

Klipfolio badge, black and red in a container

Badge - Black Container

Use this secondary badge option for print and web when the Original Badge won’t do.

Klipfolio badge, black and white in a container

Badge - Black Container

This old-soul in a container is for print only.