Customer Lifetime Value

Klip Template | Excel - Sample - Customer Lifetime Value

Metric Overview:

The longer customers stick with you, the more valuable they are. Monitor Customer Lifetime Value, and at the same time, compare with the historical trend.


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About this Klip

Customer Lifetime Value (CLV) refers to the amount of capital that will be gained in the span of a single customer’s case with your product. Alongside the average Lifetime of a customer, your team can measure the value of gaining a new user.

About the visualization

Monitor the changes in CLV from month to month, keeping track of any increases or decreases in overall value.

About Excel

Create, collaborate, edit, and organize your data with Excel spreadsheets. Input formulas, tabulate values, and more with Excel's leading platform.

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