Social Shares Metric

Measure the amount of times your content has been shared on social media platforms.

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Social Media KPI Example - Social Shares Metric


Social Shares not only indicates how popular your posts are, but also increases the total reach of your content. As a single user shares a piece of your content, that piece is then placed on the feed of all that user’s followers.


Total number of shares of your content

Reporting frequency


Example of KPI target



Social Media Manager, Marketing Manager


Social media shares

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