The flexibility you want, the data you need.
Build a Facebook Ads dashboard to monitor advertising performance

Custom Facebook Ads dashboards
Create Facebook Ads dashboards to track your paid social media marketing KPIs and metrics. Develop custom dashboards using Facebook's Ads Insights API or use pre-built metrics and dashboards to get value fast. Combine your Facebook Ads data with services like Facebook, Google Analytics, Salesforce, and more to build dashboards. See the difference between Ad clicks and Ad Impressions
Custom Facebook Ads data sources
Create sophisticated Facebook Ads dashboards by querying your data using the Klipfolio data connector. Use a pre-built query or craft your own.
Beautiful TV dashboards
Share your Facebook Ads dashboards on TVs throughout your office and give your team visibility into your paid social media marketing efforts.

Create custom visualizations
Use the Klip Editor to design and build custom visualizations using your Facebook Ads data.
Use a pre-built Facebook Ads dashboard
Instantly track your Facebook Ads performance by using a pre-built dashboard. This has been built to surface advertising KPIs like CPA, CPC, Conversions, and Impressions.
Facebook Ads - Overview
How are you performing on Facebook Ads? This dashboard helps you track key digital advertising metrics for Facebook like CPC, CPA, CTR, and spend.
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Use pre-built Facebook Ads metrics
Assemble a Facebook Ads dashboard by selecting pre-built metrics from the Klip Gallery
Facebook Ads CPM and CPP (Last 7 Days)
Compare cost per impressions and cost per 1000 people reached over the past 7 days.
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Facebook Campaign Performance
Make sure your message is reaching the right audience by measuring your Facebook Ads campaign performance for the date range of your choice.
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Impressions and Reach (Last 7 Days)
Compare your Facebook Ad impressions with reach over the past 7 days.
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Instagram Ads Video Campaign Overview
Make sure your Instagram Ads are attracting attention. Drill down and get detailed metrics on each video campaign by clicking on an Ad Set name.
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Performance by Campaign
Is your campaign on budget and meeting your conversion targets? Make sure your message is reaching the right audience by monitoring your Facebook Ads campaign performance for the date range and campaign of your choice.
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Today's Summary
Drill down into today's campaign metrics and monitor your Facebook Ad objectives.
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Video Ad Set Placements
Ensure you are reaching your audience across devices by monitoring success rates on each video ad placement.
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Video Campaign Overview
Quickly find your best performing ad sets and see which videos are resonating with your audience.
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Video Campaign Placements
Track your Facebook video campaign placements so you can optimize your ads, costs and views based on device.
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Why use a Facebook Ads dashboard
If you’re a Facebook advertiser, you know the importance of tracking your advertising performance in real-time. Key metrics like Cost-per-Click (CPC), Cost-per-Action (CPA), and Conversions can change quickly. Learn more about Facebook metrics: Ad Clicks versus Ad Impressions
A Facebook Ads dashboard gives you instant visibility into your performance without actually having to login to Facebook to look at your campaigns, ad sets, and ads. Here are a few reasons to use a Facebook Ads dashboard:
- Track all campaign types in one dashboard to view page likes, website clicks, conversions, and app installs.
- Ability to combine Facebook Ads data with data from other services (i.e. Facebook, Google Analytics, Google AdWords, etc.)
- Ability to set indicators and thresholds for your digital advertising KPIs
- Easily share ad performance data without adjusting Facebook account roles and permissions