What is Opportunities?
Opportunities represents a qualified lead that indicates the potential for a deal. Regardless of a business’s unique qualification criteria, an opportunity represents a higher probability of closing.Alternate names: Sales Lead, Sales Accepted Lead
How to calculate Opportunities
Metrics related to Opportunities
Sales Qualified Leads
A Sales Qualified Lead (SQL) is a prospect that meets certain conditions as defined by the sales pro...
Won Opportunities is the count of sales opportunities that are “Closed Won”. It is a measure of succ...
Marketing Qualified Leads
A Marketing Qualified Lead (MQL) is a universal metric used by marketing teams to measure the qualit...