Sales KPIs & Sales Metrics |  Successful to Unsuccessful Tenders

Successful to Unsuccessful Tenders

Measure the ratio of successful bids or offers to unsuccessful bids or offers.

Guide to Sales KPIs & Metrics

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Formula

Number of tenders won / Number or tenders lost

Services

HubSpot Dashboard | HubSpot logo Infusionsoft Dashboard | Infusionsoft Logo Pipedrive Dashboard | Pipedrive logo Salesforce Dashboard | Salesforce logo

Role

Employee/Staff, Manager

Overview

A tender refers to an invite to bid or make an offer on a project for a business. Measuring the ratio between successful and unsuccessful tenders helps you stay on top of how well your tenders are being received.

Reporting frequency

Quarterly

Example of KPI target

32% tender won/loss ratio

Audience

CFO, Sales Manager

Variations

Ratio of successful to unsuccessful tenders

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