Use PowerMetrics to create an instant or a custom data connection to your Followers data.

What are Followers?

Followers is the number of users who have chosen to follow another user’s or company’s posts, such as via Twitter, LinkedIn, Facebook or Instagram. It is a key measure of popularity and can point to how well you are building a community around your brand.

Alternate names: Follower Count

How to calculate Followers

ƒ Count(Followers)

More about this metric

Followers is a purely quantitative metric, and as such it's important to look at engagement metrics such as Likes, Comments, and Shares as well.