Website Visits
Date created: Jan 15, 2019 • Last updated: Nov 2, 2020
What is Website Visits?
Website Visits, also referred to as sessions, track the number of times a user interacts with your website. Repeat visits within a set time period are excluded.
Alternate names: SessionsFormula
ƒ Count(Website Visits)
Website Visits
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More about this metric
Although many people still use the term Visits, it is more commonly referred to today as Sessions. This naming change happened in 2014, when Google Analytics went from Visits and Unique Visitors to Sessions and Users to more clearly distinguish the two metrics.