Order Value
Measure the average value of orders from your customers.
Overview
The Order Value metric helps you keep track of the average purchase value of your online orders. Tracking this particular metric helps you put an approximated sales value to every buying customer, allowing you to better forecast total online sales revenue.
Formula
Online revenue generated/Total number of online orders logged
Reporting frequency
Weekly
Example of KPI target
$250 per order
Audience
Store Owner, Online Sales Manager
Variations
Average value order
