Retail Metrics and KPIs

Sharpen your competitive edge with the right data.

Your retail organization is about selling more product and retaining more customers. In order to stay competitive, you need to know everything you can about your business, your customers and your competition. Use these retail KPIs and metrics to keep your performance in perspective at all times.

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KPIs & Metrics 101

Everything you need to know about KPIs to start your data driven journey

KPIs & Metrics 201

Real life business examples of KPIs and how to establish key business metrics

Retail KPI Examples | Customer Retention

Customer Retention

Measures your ability to retain new customers and to generate recurring revenue from existing customers.

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Retail KPI Examples | Customer Satisfaction

Customer Satisfaction

Measures the quality of your customer service and provides a reflection of the public's perception of your business.

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Retail KPI Examples | Point of Purchase

Point of Purchase

Measures where retail transactions are completed and compares each "point" over a given period to identify trends.

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Retail KPI Examples | Cost of Goods Sold

Cost of Goods Sold

Measures the actual profit margin on products and services by analyzing how costs such as labour or shipping affect your profit margin.

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Retail KPI Examples | Incremental Sales

Incremental Sales

Measures the amount of sales you've gained as a direct result of marketing and promotional activities.

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Retail KPI Examples | Average Purchase Value

Average Purchase Value

Measures the average value of each purchase made by your customers and compares that to the average number of units per transaction.

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Retail KPI Examples | Sales Per Square Foot

Sales per Square Foot

Measures how much product you are able to sell for each square foot of space provided.

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