Purchase Frequency

Measure the amount of times a user makes a purchase within a set time period.

Sales KPIs & Sales Metrics | Purchase Frequency

Overview

The Purchase Frequency helps you monitor the number of times a user makes a purchase within a given time period to gain insight into customer behaviour and subsequent appeal to your products.

Reporting frequency

Quarterly

Example of KPI target

5 purchases/p>

Audience

Sales Manager

Variations

Average purchase frequency

Frequency of purchase

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