Purchase Frequency Metric
Measure the amount of times a user makes a purchase within a set time period.
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![Sales KPI Example - Purchase Frequency Metric](https://images.klipfolio.com/website/public/d67787d3-645b-4af4-8c11-4ed43bb066b0/Orders per Month.png)
Overview
The Purchase Frequency helps you monitor the number of times a user makes a purchase within a given time period to gain insight into customer behaviour and subsequent appeal to your products.
Reporting frequency
Quarterly
Example of KPI target
5 purchases/p>
Audience
Sales Manager
Variations
Average purchase frequency
Frequency of purchase
Related Metrics & KPIs
![](https://images.klipfolio.com/website/public/d71a55df-a7dc-4fe9-9eea-cc2904158b50/klips-gradient.png)