Sometimes referred to as Net Income per Successful Call, the Revenue per Successful Call metric allows teams to monitor the amount of revenue gained from a single, successful sales call. By tracking the average amount gained by a successful call, your team can evaluate the monetary value of their calls.
In conjunction with Total Cost per Call, this metric provides insight on the relationship between sales efforts and revenue gained.
Revenue from sales calls (all)/Number of Calls
Example of KPI target
$121.48 per successful call
Sales Manager, CFO
Net income per successful call