Revenue to Average Market Sales Revenue Ratio

Measure the average revenue of your company compared to the average market revenue.

Sales KPI Examples | Revenue to Average Market Sales Revenue Ratio

Overview

Compare your company’s revenue against the average revenue of the rest of your market. Track how you are trending with the average and set actionable targets to set yourself on the path to surpass the industry average.

Formula

(Total company revenue/Average achieved revenue in market)x100

Reporting frequency

Quarterly

Example of KPI target

$200,000 in revenue

Audience

CEO

Variations

Revenue compared to the average market sales revenue