Social Followers
Measure the total number of users that are following your account on social media platforms.
Guide to Marketing KPIs & Metrics
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Formula
Total follower count for each social platform
Services
Role
C-Level, VP / DirectorOverview
See where you stand on three of your social media platforms such as Facebook, Twitter and Instagram, and watch your following grow with time.
Formula
Total follower count for each social platform
Reporting frequency
Monthly
Example of KPI target
8600 followers per platform
Audience
Social Media Manager, Social Media Specialist
Variations
Social media followers
Social network followers
Followers on social media platforms
