Page Views (PV)

Date created: Jan 15, 2019  •   Last updated: Feb 24, 2022

What is Page Views?

Page Views, as commonly used with Google Analytics, is the count of times the content of a page is loaded or re-loaded.

Alternate names: Pageview, Page Impression

Page Views Formula

ƒ Count(Page Views)

Start tracking your Page Views data

Use Klipfolio PowerMetrics, our free analytics tool, to monitor your data. Choose one of the following available services to start tracking your Page Views instantly.

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How to visualize Page Views?

You can start with a basic summary chart to visualize your Page Views data. This chart displays the current value that you can then compare to a previous period.

Page Views visualization example

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Page Views

364

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21.79

vs previous period

Summary Chart

Here's an example of how to visualize your current Page Views data in comparison to a previous time period or date range.
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Page Views

363.70

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21.77

vs previous period

Summary Chart

Here's an example of how to visualize your current Page Views data in comparison to a previous time period or date range.

More about Page Views

For advertising funded sites, Page Views is of particular interest, as ad impressions are frequently monetized. Although Page Views continues to be widely used as a core metric, its utility has been surpassed by related metrics that include a qualitative element, such as Users or Page Views Per User.