Sales per Agent Metric

Measure the total number of sales that come from individual call agents.

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Call Center KPI Example - Sales per Agent Metric


The Sales per Agent metric allows you to zero in on how effective your agents are at selling your product, and how many sales each agent has closed. Depending on the seniority, experience, and potential customer base, the average sales will differ between agents, and targets should be adjusted accordingly.


Total sales from Agent N

Reporting frequency


Example of KPI target

15 sales


Manager, Call team


Sales per capita

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