The PowerMetrics AI experience - Learn why metrics provide rich context for better AI

Cost per Order Metric

Measure the average advertising costs that go into generating a single sale.

Track all your Ecommerce KPIs in one place

Sign up for a 14-day free trial and start making decisions for your business with confidence.

Sign up with Google
Sign up with your email
Ecommerce KPI Example - Cost per Order Metric


The Cost per Order metric measures the total cost in advertising that went into generating a single purchase. Monitoring this metric helps you measure how cost-effective your marketing efforts are compared to the average revenue per order.


Total capital invested into marketing efforts/Total orders

Reporting frequency


Example of KPI target

$15 per order


Marketing Manager, Online Sales Manager


Advertising cost per order

Advertising spend per online order

Build custom dashboards
for you and your team.

Get started with Klips