New Customer on First Visit Metric

Track the number of users that buy items on their first visit to your site.

New Customer of First Visit.png

Overview

The New Customer on First Visit metric helps you monitor how compelling your website and offers are at prompting new users to purchase items on their first visit.

Formula

Orders from first time visitors/New visitors

Reporting frequency

Monthly

Example of KPI target

80% first visit conversion

Audience

Store Owner, Online Sales Manager

Related Metrics & KPIs

New Customer of First Visit.png

New Customer on First Visit

Shopping Cart Sessions.png

Shopping Cart Sessions

Cost Per Order.png

Cost per Order

Start tracking your metrics

Level up your analytics with a Klips account