Product Views per Session

Track the average number of products a potential customer viewers during their session on your online store.

eCommerce KPI Examples | Product Views per Session


The Product Views per Session metric measures the average number of products a single user views while they are on your site.


(Products viewed by visitor A + Products viewed by visitor B +...+ Products viewed by visitor N)/Total number of visitors

Reporting frequency


Example of KPI target

20 product views


Store Owner, Online Sales Manager


Average product views per user

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