How Clarity Wave Turned Spreadsheet Chaos into Growth Clarity
Clarity Wave is a growing SaaS platform that uses survey and tracking features to help their clients improve employee engagement. Klipfolio Klips optimized the efficiency of their workflows by creating dashboards that made their Google Sheets performance data easier to read at a glance.

SaaS
Improving Employee Engagement
Many companies stick with Excel for data reporting because it’s familiar, flexible, and easy to use. However, despite its strengths, it’s not the greatest solution for large-scale operations. The manual load of updating spreadsheets makes reporting tedious and time-consuming, increases the risk of human error, and keeps you from going deeper into your data. Clarity Wave resolved this issue by transforming its data into intuitive charts through Klipfolio’s real-time dashboard builder, Klips.
Introducing Clarity Wave
Clarity Wave is a SaaS platform that uses technology to improve company culture. Their prime focus is employee satisfaction, which their system gauges through weekly survey rollouts. The platform also includes peer-to-peer recognition, a suggestion box, and a gamified environment where users earn badges, trophies, and points they can trade in a company store.
The Clarity Wave team consists of fewer than 20 people, with most employees spread across the globe. To keep a multinational team aligned on performance and goals, Clarity Wave wanted an easy way to track and report important business metrics. Their initial method of reporting relied on Excel spreadsheets, which employees found tedious and time-consuming. This time-consuming process of building data visualizations also made it difficult to act quickly on problems and opportunities.
“Before using [Klipfolio Klips] for our metric monitoring we used Excel, but that was very clumsy and overall not practical.”
Integrating spreadsheets with Klipfolio Klips
“We use [Klips] to see all aspects of our business, such as number of users, revenue per client, length of use, profit, etc.”
Clarity Wave plugged its data into Klips, which allowed them to generate dashboards automatically. They represented their numbers as charts and graphs, making the information easier to understand at a glance.
Klips also let Clarity Wave manipulate their data using formulas and filters. With a comprehensive library of data manipulation formulas and functions, including count, sum, average, ceiling, floor, and group, Klips helped them locate or calculate important numbers with ease. For example, the sum function helped them calculate total revenue based on their data.
This transition from static spreadsheets to dynamic, interactive dashboards was pivotal, allowing Clarity Wave to gain deeper insights into their operations and make more informed decisions about their business strategy and employee engagement initiatives.
SaaS metrics provide a clear picture of startup performance
Klips aggregated and easy-to-share data visualizations ensured team alignment even across disparate workspaces. It allowed everyone to access data from anywhere at any time with just a few clicks, making the platform ideal for Clarity Wave’s unique work environment.
Clarity Wave’s top metrics consisted mostly of revenue and expense-related data, such as the number of users, revenue per client, length of use, and profit, plus the main drivers of revenue, such as the total number of clients and their in-app usage.
“[Klips] gives us a clear picture of how our SaaS business is doing at a single glance.”

Simplify performance data visualization with Klipfolio Klips
Spreadsheet tools seem easy to use at first, but as you scale, they make data reporting harder. Clarity Wave demonstrated the benefits of upgrading to dedicated real-time dashboard tools. With Klips’ intuitive data visualizations, they saved time on report generation, reduced human error, and enabled company-wide transparency.
Build dashboards with Klips so that your performance data is easier to summarize and understand. Klips comes with 100+ pre-built connectors, including Excel and Google Sheets, which allows you to stream data to your dashboards in real time. Continuous access reduces the manual load of report generation and empowers accurate and timely decision-making.
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