Real-Time Klips Dashboards Help VuPulse Teams and Clients Monitor Performance in Real Tim
Leading marketing solutions company VuPulse wanted an efficient way to communicate performance to their clients and team members. By building custom dashboards with Klipfolio’s reporting solution, Klips, they were able to speed up report delivery and improved performance visibility.
Software
Real-Time Reporting
Streamlined dashboard tools, like the reporting solution Klipfolio Klips, can make significant improvements in every part of your business. Klips helps companies simplify data retrieval, speed up data delivery, and translate complex information into easy-to-digest visual reports. The marketing solutions company VuPulse used Klips to give clients and team members instant access to real-time performance data, which made reporting faster and boosted overall satisfaction.
Introducing VuPulse
VuPulse is a Florida-based technology company specializing in advertising and audience intelligence solutions. Founded in 2016, the team has developed the first post-click optimization and segmentation platform built to direct users who click on digital ads straight to their preferred viewing or shopping destination with a single click.
“We’re showing our clients how they are [sending] their audience to exactly where they want to consume and buy content.”
Jason Wolfson, Marketing SVP at VuPulse
As the company scaled, so did the pressure to show results. Clients wanted a clear, easy-to-use dashboard to understand the value VuPulse was delivering. Meanwhile, internal teams needed a faster, more streamlined solution for retrieving key metrics and insights.
Initially, VuPulse managed internal reporting ‘the startup way’—manually extracting data from SQL databases then building out visualizations for PDF reports. Because the process was so time-consuming, they often ended up working with out-of-date information by the time reports were ready.
Getting real-time data access with Klips
Of the solutions the VuPulse team looked into, Klipfolio’s real-time dashboard solution, Klips, best met their criteria. It was user-friendly, and the available dashboards were highly customizable and visually appealing. Klips also enabled integration with third-party data sources. Once connected, the dashboards automatically refreshed with real-time data, which eliminated the need for manual updates and sped up the entire reporting process. But more importantly, this gave VuPulse and its clients the ability to monitor key metrics as they happened, not days or weeks later.
“Our small crew truly believes in our product and it shows in the work.”
Delivering better client reports
As a B2B company, VuPulse handles several clients, each with their own reporting needs. Using Klips’ client management feature, the VuPulse team can build and manage dashboards for all their clients under one master account. This centralizes their work and streamlines workflows.
One of the most valuable tools VuPulse uses is a customer campaign dashboard powered by Klips. These dashboards give their clients real-time access to their campaign performance, allowing them to monitor and optimize it in real time.
Another standout feature is Klips’ ability to create custom views. Every client tracks performance differently, and Klips makes it simple to build tailored dashboards for each one. This flexibility, paired with faster delivery times, helps VuPulse strengthen relationships and keep clients coming back.
VuPulse and their clients act on metrics immediately, not weeks later
How will you speed up your business?
Streamline reporting with Klips
"At this point, everyone knows the importance of data. The biggest piece of advice I would give is not to wait for your clients to ask for it. Be proactive and use [Klips] to show them how impressive their data looks. It’ll empower them to do more and in turn, keep that CLV high for you."
VuPulse’s experience shows how powerful Klips can be for any business. By simplifying data retrieval, accelerating delivery, and turning complex metrics into clear, actionable visuals, Klips enabled VuPulse to improve internal workflows and client satisfaction.
Klipfolio Klips makes reporting simple. You can pull data from multiple sources, create easy-to-understand dashboards (with little to no coding), and deliver up-to-date reports to your clients, teams, or stakeholders.
Want to see how it works? Visit the Klips product page to learn more.
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