The growth hypothesis

In today’s episode, Allan and Lauren talk to Mike Potter, co-founder and CEO of Ottawa-based SaaS company, Rewind, a back-up service for SaaS applications to copy critical and important business data into the cloud. Think of it as insurance for your data!

What started as an itch to start a side business evolved into a hypothesis for a backup product. Mike dives into the evolution of Rewind—how it started and where it’s going—and their explosive growth on the heels of a combined $80M USD in Series A and Series B funding.

And, the coveted question that we ask every guest: What does succeed with data mean to you?

Metrics mentioned in this episode:

• Customer Lifetime Value (LTV)
• LTV:CAC Ratio
• Churn
• Monthly Recurring Revenue
• Net Revenue Retention Rate
• Magic Number
• Rule of 40
• CAC Payback Period
• Total Addressable Market (TAM)