Web and Social Analytics Dashboard

Marketing Dashboard Examples | Web and Social Analytics Dashboard

Overview

Online marketing is perhaps the most important channel for the modern marketer. What's the value of a retweet or social follow? This dashboard seeks to answer this question. For more information on the metrics in this dashboard, also see the SEO performance dashboard.

Relevant KPIs and metrics

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Definition

This marketing dashboard example examines the correlation between website performance and social performance. This is an important activity, as too often social marketers focus on their success on a particular platform instead of seeing their performance within the larger context.

Department

Marketing

Role

Employee/Staff

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