SaaS blogs

A collection of our most recent articles on

Klipfolio helps Ascentis manage team performance using hard facts

By Mitch Dupuis — August 20, 2019

The key business metrics from 8 SaaS startup pitch decks

By Jonathan Milne — June 20, 2018

Power your SaaS product reports with Klipfolio

By Juan Silva — October 17, 2018

6 reasons every SaaS startup needs a customer retention dashboard

By Trish Mermuys — April 5, 2016

SaaS growth stage 101: control and fuel

By Cameron Conaway — July 4, 2017

The Ultimate Guide To Perfecting Your SaaS KPIs and Metrics

By Marisha Sesto — August 13, 2018

Seasonality in a SaaS startup: How to fight summer slowdown

By Allan Wille, Co-Founder — September 9, 2016

The metrics any SaaS software development team needs to monitor

By Ali Pourshahid — October 16, 2019

True Trials: How we went beyond industry standards to develop our own, better metrics

By Allan Wille, Co-Founder — August 30, 2017

How the subscription business model is changing – and why SaaS companies should change with it

By Allan Wille, Co-Founder — October 20, 2017

The Hidden Value of SaaS Sign Up Rate Benchmarks

By Priyaanka Arora — February 10, 2021

25 Metrics to Track in a Product-Led SaaS Company

By Allan Wille, Co-Founder — March 11, 2020

Picking an MQL model for your HubSpot instance

By Jonathan Taylor — January 5, 2022

The Top 10 SaaS Affiliate Programs

By Emily Hayward — March 16, 2022

Lightspeed's Nnamdi Iregbulem: What is Weighted ACV?s

By Emily Hayward — April 18, 2022

SaaS Metrics Cheat Sheet

By Emily Hayward — April 21, 2022

How to design a SaaS metrics dashboard

By Emily Hayward — April 27, 2022

22 expert informed metrics for SaaS Head of Finance

By Jonathan Taylor — May 25, 2022

How and why we created a local discussion group for SaaS companies

By Allan Wille, Co-Founder — April 15, 2016