Social Media Dashboard

Use social media analytics to fuel your marketing efforts.

Overview

Social media marketing is one of the most important channels for today's marketer. Smart marketers, however, understand that their efforts in the social realm need to influence larger marketing objective.

Relevant KPIs and metrics

Definition

This marketing dashboard example provides some guidance as to which social metrics and KPIs you should monitor in order to gauge the success of your social campaigns. For example, social efforts may result in more website traffic and conversions.

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