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Best Practices blogs

A collection of our most recent articles on


Using Data at Your Restaurant: Tips to Improve the Process

By Saleem KhatriMarch 14, 2019

Best Practices for Picking Business Kpis

Best practices for picking the right KPIs for your business

By Jonathan TaylorMarch 29, 2016

Performance Review Header

What you should measure in employee performance reviews

By Matt ShealyFebruary 3, 2020


Small Business (SMB) Analytics in 2024

By Matt ShealyDecember 26, 2021

Understanding Unit Economics Is Important to Your Business

Why understanding unit economics is important to your business

By Allan Wille, Co-FounderFebruary 19, 2016

5 Killer Content Marketing Opportunities Banner

5 Killer Content Marketing Opportunities I’ll Bet You’re Missing (We Were Too)

By Jonathan TaylorNovember 16, 2016

Continuous Delivery 2

Best practices for successful implementation of continuous delivery. Part 2

By Ali PourshahidMarch 29, 2017

Marketing Technology Marketing Strategy Banner

Why every digital marketer needs to learn how to deploy marketing technology

By Jonathan TaylorMarch 1, 2017


Grow your business with these six live chat metrics

By Yaakov KardaAugust 19, 2019

Google Sheets Blog Banner

Google Sheets: Best practices to prepare your data for publishing in your dashboard

By Monique AlmeidaOctober 23, 2017


A guide to using psychographic data in your marketing strategy

By Emil Kristensen December 18, 2019


Using website data to predict and avoid a hacker attack

By Garry BrownriggSeptember 16, 2019

Data Driven Marketing

How to Get Started With Data-Driven Decision Making in Marketing

By Max BenzApril 17, 2020

Head Wrong Ads

3 Reasons Why Your Google Ads Don't Work (And How To Fix It)

By Emil Kristensen March 24, 2020

Customer Relationships Banner

Why building customer relationships is so important

By Jonathan MilneOctober 1, 2019


Implementing OKRs, faster, cheaper, better – and easier

By Brett KnowlesDecember 9, 2019


A true no coding experience: Building metrics with BigQuery and Cervinodata in under two minutes

By Erik van DorpJuly 15, 2019

Data Modelling Techniques Banner

7 Data Modeling Techniques For Better Business Intelligence

By Jonathan MilneSeptember 9, 2019

SQL Performance Tips

7 SQL Query Performance Tuning Tips

By Jonathan MilneJuly 22, 2019


7 steps to measure team performance using data

By Matt ShealyOctober 23, 2019

Klipfolio Powermetrics Dbt Semantic Layer

Maximizing Business Insights: The Power of dbt’s Semantic Layer with Klipfolio PowerMetrics

By Jeroen VisserNovember 27, 2023


How to build an algorithm in 6 steps

By Erik van DorpOctober 28, 2019


The mistakes companies make when setting KPIs

By Alan PriceSeptember 27, 2019


Becoming data-driven: Advice from 15 Klipfolio users

By Mitch DupuisJuly 19, 2019