Startup Founder Blog Insights for startup founders from our founder Allan Wille. How to Get Started With Data-Driven Decision Making in Marketing By Max Benz — April 17, 2020 Inside the mind of a successful data-driven startup founder By Melinda Elmborg — December 5, 2019 How to build an algorithm in 6 steps By Erik van Dorp — October 28, 2019 Blood, sweat and metrics: Creating an online KPI/metrics community By Allan Wille — September 20, 2019 How megatrends drive innovation By Allan Wille — September 6, 2019 Seven tips for maximizing the benefits of KPIs By Allan Wille — June 10, 2019 Mastering the funnel: Mapping your customer’s journey to revenue growth By Allan Wille — April 12, 2019 Why you need to build a culture of innovation in your company By Allan Wille — March 22, 2019 Moving to a new office, Part II: Lessons learned By Allan Wille, Peter Matthews — December 18, 2018 The road from vision to reality By Allan Wille — November 30, 2018 How we use our yearly planning cycle to grow our company By Allan Wille — November 12, 2018 Why your company needs to invest in creating a clear vision By Allan Wille — October 5, 2018 How to make the most of your interns and student hires in a tight employment market By Allan Wille — September 12, 2018 Seven lessons we learned while preparing to move our office By Allan Wille — January 12, 2018 How the subscription business model is changing – and why SaaS companies should change with it By Allan Wille — October 20, 2017 Four steps to becoming a confident presenter By Allan Wille — October 5, 2017 True Trials: How we went beyond industry standards to develop our own, better metrics By Allan Wille — August 30, 2017 Why diversity and inclusion are so hard to get right By Allan Wille — August 19, 2017 Summer reading list: 4 books that will inspire and spark creative thinking By Allan Wille — July 8, 2017 Why a good product/market fit will get your product flying off the shelves By Allan Wille — June 7, 2017 Transparency and business: 4 critical things business owners need to know By Allan Wille — May 15, 2017 SaaS KPIs: Which to focus on at each stage of your company's growth By Allan Wille — March 30, 2017 Top Takeaways from the 2017 Gartner Data & Analytics Conference in Texas By Allan Wille — March 17, 2017 What venture capitalists look for: 6 things VCs want to see before they invest By Allan Wille — January 13, 2017 1 2 3 4 next › last »