Startups blogs

A collection of our most recent articles on

Banner Mastering The Customer Funnel

Mastering the funnel: Mapping your customer’s journey to revenue growth

By Allan Wille, Co-FounderApril 12, 2019

Books Ceo Should Read

Books every startup CEO should read – and why

By Allan Wille, Co-FounderAugust 14, 2015

Burndown Charts Blog Banner

How to use burndown charts to manage agile software releases

By Ali PourshahidJanuary 10, 2019


How Business Analytics Can Set Your SMB Up for Success in 2020

By Matt ShealyFebruary 13, 2020

Business Metrics Saas Startup Pitch Decks

The key business metrics from 8 SaaS startup pitch decks

By Jonathan MilneJune 20, 2018

Having An Opinion and Changing It

Why having an opinion is good – and why being able to change it is better

By Allan Wille, Co-FounderApril 22, 2016

Cash Is A Tool

Cash is a tool. How I’m learning to spend to grow.

By Allan Wille, Co-FounderMarch 20, 2015

Words Have Power Banner

The Power of Words

By Holly EbbsAugust 12, 2020

Creating A Sense of Urgency

Creating a sense of urgency: Why it’s important – and how bingo helped us

By Allan Wille, Co-FounderAugust 21, 2015

6 Reasons for Customer Retention Dashboard

6 reasons every SaaS startup needs a customer retention dashboard

By Trish MermuysApril 5, 2016

Creating A Clear Vision Blog Banner

Why your company needs to invest in creating a clear vision

By Allan Wille, Co-FounderOctober 5, 2018

Saas Growth

SaaS growth stage 101: control and fuel

By Cameron ConawayJuly 4, 2017

Startup Founder Seasonality in A Saas Startup

Seasonality in a SaaS startup: How to fight summer slowdown

By Allan Wille, Co-FounderSeptember 9, 2016

Wickhelad Copy

Wicket is empowering data-informed decisions with Klipfolio

By Mitch DupuisApril 3, 2019

Funding Announcement

Faster, easier, and more fun… What $6.2-million in new financing will do

By Allan Wille, Co-FounderFebruary 25, 2015

Banner Series B Funding Announcement

How $12M in Series B funding will accelerate our mission to give businesses real-time access to all of their metrics

By Allan Wille, Co-FounderJanuary 5, 2017

Slow Content Startups

Resistance is fertile: On slow content for anxious startups

By Mark BrownleeJuly 23, 2017

Startup Founder Advice Worth Taking

How to know what advice is worth taking

By Allan Wille, Co-FounderNovember 20, 2015

Startup Founder where Do You Want Be

Where do you want to be X years from now?

By Allan Wille, Co-FounderJanuary 22, 2016

Banner 4 Things Entrepreneurs Need to Know about Startup Funding

Four critical things entrepreneurs need to know about startup funding

By Allan Wille, Co-FounderNovember 11, 2016

Banner Startup Founder Thinking Twice about Business Incubators

Why startups should think twice about business incubators

By Allan Wille, Co-FounderFebruary 5, 2016

Board of Directors

How a startup can make the most of a board of directors

By Allan Wille, Co-FounderMay 15, 2015

Banner 6 Things Startups Need to Know about Vcs

Six things startups need to know about venture capitalists

By Allan Wille, Co-FounderOctober 14, 2016

Startup Founder Why Entrepreneurs Need to Persevere

Why entrepreneurs need to persevere

By Allan Wille, Co-FounderJune 24, 2016

C100 Blog Banner

7 attitudes Canadian entrepreneurs need to change if they want to be successful

By Allan Wille, Co-FounderJune 26, 2015

Summer Reading

Summer reading list: 4 books that will inspire and spark creative thinking

By Allan Wille, Co-FounderJuly 8, 2017

Four Tips for An Executive Summary

Four tips for writing an executive summary that will actually get read

By Allan Wille, Co-FounderJuly 15, 2016

10 Years

Celebrating 10 years in business!

By Jonathan TaylorFebruary 1, 2012

Things that Dont Scale Can Help You Grow

Things that don’t scale can help you grow

By Allan Wille, Co-FounderSeptember 25, 2015

Startup Founder How Focusing on A Single Issue Paid Off

How focusing obsessively on a single issue paid off for us

By Allan Wille, Co-FounderDecember 4, 2015


3 Key Financial Reports to Understand as Your Business Grows

By Jody GrundenMay 22, 2019

The Road from Vision to Reality Blog Banner Template

The road from vision to reality

By Allan Wille, Co-FounderNovember 30, 2018

Thriving in A Tempest Blog Banner

Thriving in a tempest: What we learned about product management during Klipfolio’s start-up phase

By Scott LawrenceOctober 31, 2017

Transparency and Business Blog Banner

Transparency and business: 4 critical things business owners need to know

By Allan Wille, Co-FounderMay 15, 2017

Ways We Seek out Employment

We’re hiring. Six ways we seek out new employees.

By Allan Wille, Co-FounderApril 8, 2016

How Longevity Affects Bottom Line

How longevity helps your bottom line

By Allan Wille, Co-FounderMarch 27, 2015

Startup Founder A B Testing Our Pricing Model

How we are using A-B testing to refine our pricing model – Part 1

By Allan Wille, Co-FounderFebruary 26, 2016

Startup Founder A B Testing Our Pricing Model Part2

How we are using A-B testing to refine our pricing model – Part 2

By Allan Wille, Co-FounderMarch 4, 2016

Make Better Decisions

How smart businesses are making better decisions

By Alastair BarlowSeptember 27, 2018

What Venture Capitalists Look for Banner

What venture capitalists look for: 6 things VCs want to see before they invest

By Allan Wille, Co-FounderJanuary 13, 2017

Venture Capitalists Startup

How the pointed questions of venture capitalists helped us

By Allan Wille, Co-FounderApril 10, 2015

Hiring for A Startup

What I learned about hiring - and what every new manager needs to know

By Allan Wille, Co-FounderApril 17, 2015

How to Lead from The Bottom on Making Your Company Data Driven Blog Banner

How to lead from the bottom on making your company data-driven

By Mark BrownleeNovember 27, 2017

Klipfolio Business Partners

How to pick the right business partner

By Allan Wille, Co-FounderApril 24, 2015

What You Need to Know to Grow2

Why it’s important to figure out what you need to know to grow

By Allan Wille, Co-FounderJune 6, 2015

Growth Is Not Straight Line

Why growth doesn’t happen in a straight line – and why that’s a good thing

By Allan Wille, Co-FounderJuly 24, 2015

Klipfolio Toyato

Why I want Klipfolio to be more like Toyota – and what we’re doing to make it so

By Allan Wille, Co-FounderSeptember 4, 2015

Importance of Guiding Principals

Why it’s important to have guiding principles - and follow through on them

By Allan Wille, Co-FounderAugust 28, 2015

Yearly Planning Cycle Growth Blog Banner

How we use our yearly planning cycle to grow our company

By Allan Wille, Co-FounderNovember 12, 2018

Innovation Blog Banner

Why you need to build a culture of innovation in your company

By Allan Wille, Co-FounderMarch 22, 2019

 Integrating Data Systems

The spaghetti mess we created when we tried to integrate our data systems - and how we got out of it

By Allan Wille, Co-FounderMay 29, 2015

Internal Communication Cadence

What is your internal ‘communications cadence’? And why it’s a growth engine.

By Allan Wille, Co-FounderApril 29, 2016

15 Reasons to Work at Klipfolio

15 reasons why you should join our team at Klipfolio

By Ali PourshahidNovember 21, 2017

Nick Jobber Banner

4 Lessons Jobber Learned While Growing Their Marketing Team

By Moly MilosovicSeptember 20, 2017

Going out on A Limb Kick Started Our Growth

How going out on a limb kick-started our growth

By Allan Wille, Co-FounderMarch 4, 2015

Know Your Customer and Grow Business

Know your customers and grow your business

By Allan Wille, Co-FounderOctober 2, 2015

6 Tips to Stage Your Company with Confidence Blog Banner

Six Tips to Stage your Company with Confidence

By Mike PascoeJune 30, 2020

Maximizing Benefits of Kpis Blog Banner

Seven tips for maximizing the benefits of KPIs

By Allan Wille, Co-FounderJune 10, 2019


7 steps to measure team performance using data

By Matt ShealyOctober 23, 2019

Learning from Your Mistakes

Why learning from your mistakes isn’t always a good thing

By Allan Wille, Co-FounderMarch 13, 2015

Moving to A New Office Part Ii Blog Banner

Moving to a new office, Part II: Lessons learned

By Allan Wille, Co-FounderDecember 18, 2018


It's about time – behind the scenes of Klipfolio getting funded

By Allan Wille, Co-FounderFebruary 13, 2014

Momentum Metric

Marketing momentum metrics and startup productivity

By Cameron ConawayJune 29, 2017