Startups blogs
A collection of our most recent articles on
Mastering the funnel: Mapping your customer’s journey to revenue growth
By Allan Wille, Co-Founder — April 12, 2019
Books every startup CEO should read – and why
By Allan Wille, Co-Founder — August 14, 2015
How to use burndown charts to manage agile software releases
By Ali Pourshahid — January 10, 2019
How Business Analytics Can Set Your SMB Up for Success in 2020
By Matt Shealy — February 13, 2020
The key business metrics from 8 SaaS startup pitch decks
By Jonathan Milne — June 20, 2018
Why having an opinion is good – and why being able to change it is better
By Allan Wille, Co-Founder — April 22, 2016
Cash is a tool. How I’m learning to spend to grow.
By Allan Wille, Co-Founder — March 20, 2015
The Power of Words
By Holly Ebbs — August 12, 2020
Creating a sense of urgency: Why it’s important – and how bingo helped us
By Allan Wille, Co-Founder — August 21, 2015
6 reasons every SaaS startup needs a customer retention dashboard
By Trish Mermuys — April 5, 2016
Why your company needs to invest in creating a clear vision
By Allan Wille, Co-Founder — October 5, 2018
SaaS growth stage 101: control and fuel
By Cameron Conaway — July 4, 2017
Seasonality in a SaaS startup: How to fight summer slowdown
By Allan Wille, Co-Founder — September 9, 2016
Wicket is empowering data-informed decisions with Klipfolio
By Mitch Dupuis — April 3, 2019
Faster, easier, and more fun… What $6.2-million in new financing will do
By Allan Wille, Co-Founder — February 25, 2015
How $12M in Series B funding will accelerate our mission to give businesses real-time access to all of their metrics
By Allan Wille, Co-Founder — January 5, 2017
Resistance is fertile: On slow content for anxious startups
By Mark Brownlee — July 23, 2017
How to know what advice is worth taking
By Allan Wille, Co-Founder — November 20, 2015
Where do you want to be X years from now?
By Allan Wille, Co-Founder — January 22, 2016
Four critical things entrepreneurs need to know about startup funding
By Allan Wille, Co-Founder — November 11, 2016
Why startups should think twice about business incubators
By Allan Wille, Co-Founder — February 5, 2016
How a startup can make the most of a board of directors
By Allan Wille, Co-Founder — May 15, 2015
Six things startups need to know about venture capitalists
By Allan Wille, Co-Founder — October 14, 2016
Why entrepreneurs need to persevere
By Allan Wille, Co-Founder — June 24, 2016
7 attitudes Canadian entrepreneurs need to change if they want to be successful
By Allan Wille, Co-Founder — June 26, 2015
Summer reading list: 4 books that will inspire and spark creative thinking
By Allan Wille, Co-Founder — July 8, 2017
Four tips for writing an executive summary that will actually get read
By Allan Wille, Co-Founder — July 15, 2016
Celebrating 10 years in business!
By Jonathan Taylor — February 1, 2012
Things that don’t scale can help you grow
By Allan Wille, Co-Founder — September 25, 2015
How focusing obsessively on a single issue paid off for us
By Allan Wille, Co-Founder — December 4, 2015
3 Key Financial Reports to Understand as Your Business Grows
By Jody Grunden — May 22, 2019
The road from vision to reality
By Allan Wille, Co-Founder — November 30, 2018
Thriving in a tempest: What we learned about product management during Klipfolio’s start-up phase
By Scott Lawrence — October 31, 2017
Transparency and business: 4 critical things business owners need to know
By Allan Wille, Co-Founder — May 15, 2017
We’re hiring. Six ways we seek out new employees.
By Allan Wille, Co-Founder — April 8, 2016
How longevity helps your bottom line
By Allan Wille, Co-Founder — March 27, 2015
How we are using A-B testing to refine our pricing model – Part 1
By Allan Wille, Co-Founder — February 26, 2016
How we are using A-B testing to refine our pricing model – Part 2
By Allan Wille, Co-Founder — March 4, 2016
How smart businesses are making better decisions
By Alastair Barlow — September 27, 2018
What venture capitalists look for: 6 things VCs want to see before they invest
By Allan Wille, Co-Founder — January 13, 2017
How the pointed questions of venture capitalists helped us
By Allan Wille, Co-Founder — April 10, 2015
What I learned about hiring - and what every new manager needs to know
By Allan Wille, Co-Founder — April 17, 2015
How to lead from the bottom on making your company data-driven
By Mark Brownlee — November 27, 2017
How to pick the right business partner
By Allan Wille, Co-Founder — April 24, 2015
Why it’s important to figure out what you need to know to grow
By Allan Wille, Co-Founder — June 6, 2015
Why growth doesn’t happen in a straight line – and why that’s a good thing
By Allan Wille, Co-Founder — July 24, 2015
Why I want Klipfolio to be more like Toyota – and what we’re doing to make it so
By Allan Wille, Co-Founder — September 4, 2015
Why it’s important to have guiding principles - and follow through on them
By Allan Wille, Co-Founder — August 28, 2015
How we use our yearly planning cycle to grow our company
By Allan Wille, Co-Founder — November 12, 2018
Why you need to build a culture of innovation in your company
By Allan Wille, Co-Founder — March 22, 2019
The spaghetti mess we created when we tried to integrate our data systems - and how we got out of it
By Allan Wille, Co-Founder — May 29, 2015
What is your internal ‘communications cadence’? And why it’s a growth engine.
By Allan Wille, Co-Founder — April 29, 2016
15 reasons why you should join our team at Klipfolio
By Ali Pourshahid — November 21, 2017
4 Lessons Jobber Learned While Growing Their Marketing Team
By Moly Milosovic — September 20, 2017
How going out on a limb kick-started our growth
By Allan Wille, Co-Founder — March 4, 2015
Know your customers and grow your business
By Allan Wille, Co-Founder — October 2, 2015
Six Tips to Stage your Company with Confidence
By Mike Pascoe — June 30, 2020
Seven tips for maximizing the benefits of KPIs
By Allan Wille, Co-Founder — June 10, 2019
7 steps to measure team performance using data
By Matt Shealy — October 23, 2019
Why learning from your mistakes isn’t always a good thing
By Allan Wille, Co-Founder — March 13, 2015
Moving to a new office, Part II: Lessons learned
By Allan Wille, Co-Founder — December 18, 2018
It's about time – behind the scenes of Klipfolio getting funded
By Allan Wille, Co-Founder — February 13, 2014
Marketing momentum metrics and startup productivity
By Cameron Conaway — June 29, 2017