Stop manually screenshotting your Instagram stats. Connect Instagram Business to Klipfolio and build custom dashboards that update automatically, so your team always sees current performance.
Use pre-built metrics to get started fast, or connect via the Instagram Business API and combine your data with Facebook, Google Analytics 4, and more.
Tracking Instagram performance shouldn't mean screenshotting stats or copying numbers into a spreadsheet. Connect Instagram Business to Klipfolio and your dashboards update automatically, so you always know what's working without having to ask.
Custom Instagram dashboards
An Instagram dashboard in Klipfolio gives you a live view of your social media marketing KPIs without manual exports or guesswork. Connect via the Instagram Business API, use pre-built metrics to get up and running fast, or pull Instagram data alongside Facebook, Google Analytics 4, and other sources into a single view.
When your numbers live in one place and update on their own, you spend less time hunting for data and more time acting on it.
Why build an Instagram dashboard?
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Automatic updates: Your data refreshes on a schedule you set, so the numbers your team sees are always current, not last Tuesday's export.
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One source of truth: Everyone works from the same data. No more conflicting screenshots or "which version is right?" conversations.
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Flexible sharing: Distribute dashboards with granular access controls, public links, TV mode, or scheduled PDF reports, whatever fits your team's workflow.
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Visuals that surface what matters: Choose from 30+ chart types, apply colour-coded indicators, and format metrics so the important numbers are impossible to miss.
Custom Instagram data sources
Connect your Instagram Business account using the Klipfolio data connector. Pre-built queries get you started immediately. If you need something more specific, write your own query against the Instagram Business API to pull exactly the metrics you care about.
Instagram Business must be linked to a verified Facebook Business Page before you can connect. Your OAuth token handles authentication, and Klipfolio stores the connection so you can reuse it across multiple data sources without re-authenticating.
TV dashboards for your office
Put your Instagram dashboards on screens around your office using Klipfolio's TV mode. Your team gets constant visibility into social media performance without opening a single app or asking anyone to pull a report.
Custom visualizations
Use the Klip Editor to design visualizations built around your Instagram data. Apply Excel-like formulas to shape and combine metrics, then choose the chart type that makes the trend or gap immediately obvious.
How to connect Instagram Business to Klipfolio
Complexity: Moderate (OAuth, linked Facebook Business Page required).
- In the left navigation sidebar, click the 3-dot menu beside Data Sources and select + New data source.
- On the Where is your data? page, select Instagram Business.
- Choose a pre-built data source or click Create a custom Instagram Business data source.
- Click Connect an account, sign in with your Facebook credentials, and allow Klipfolio access. If you have connected before, select your existing connection from the drop-down list.
- Select your Facebook Page and Business Account, then click Get data.
- Confirm the data looks right, name your data source, set a refresh schedule, and click Save.
View the step-by-step setup guide
Top reasons to use Klipfolio for Instagram dashboards
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Your data stays current without effort. Klipfolio refreshes on a schedule from one minute to 24 hours, so you see real numbers, not a snapshot from whenever someone last exported a CSV.
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Combine Instagram with every other channel. Pull in Facebook, Google Analytics 4, and other sources alongside Instagram Business data. One dashboard, the full picture, no tab-switching.
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Share results without sharing access. Distribute dashboards via public links, embedded views, scheduled emails, or TV screens, with role-based permissions so each person sees exactly what they should.
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Know your numbers are right. A single connected source means everyone on your team is looking at the same figure. No more "which version is correct?" when a number gets questioned in a meeting.
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Skip the generic AI workaround. Pasting Instagram stats into a chatbot and asking it to summarize trends works once. A live dashboard surfaces what changed and why, every day, without you having to explain your business from scratch each time.
What Klipfolio adds to your Instagram workflow
| What you do in Instagram Business | What Klipfolio adds |
|---|---|
| Export insights manually as a CSV | Dashboards that pull and refresh data automatically |
| Check in-app analytics one account at a time | Combined view across Instagram, Facebook, and other channels |
| Share screenshots or slide decks with stakeholders | Live dashboards distributed by role, link, email, or screen |
| Copy numbers into a spreadsheet to calculate trends | Formulas and visualizations built directly on your data |
Stop copying numbers. Start making decisions with data you can trust.
Build your first Instagram dashboard
Before you connect, read this blog to get the most from your setup. It covers best practices for Instagram dashboards, Instagram analytics fundamentals, and four metrics worth adding right away.
Ready to see it in action? Explore a live Instagram dashboard example before you build your own.
